LOS ANGELES — The chairman of NBC Entertainment slammed Donald Trump, the network’s onetime “Apprentice” star, as “toxic” and “demented” in a private Facebook post that became public.
Robert Greenblatt’s post refers to a “sad state of affairs thanks to a pompous businessman turned reality TV star” who thinks that speaking his mind is “refreshing.”
“It’s actually corrosive and toxic because his ‘mind’ is so demented; and his effect will unfortunately linger long after he’s been told to get off the stage,” the executive said in the post Monday, which doesn’t refer to Trump by name.
Greenblatt does not oversee NBC News or its campaign coverage. However, his remarks likely will give critics of the media an opening for attack.
His post also derided the business mogul’s ratings prowess, writing that Trump’s show “consistently ran LAST in its time period, by the way.”
“The Apprentice,” was a hit for NBC when it began airing in 2004 but the most recent season finale of “Celebrity Apprentice,” the latest incarnation, finished in fourth place when it aired in February 2015, behind shows including “ABC’s “The Bachelor” and CBS’ “Two Broke Girls.”
Trump’s campaign did not immediately comment.
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